Take your New Year's resolutions. There are compelling health reasons, for example, for cutting down on the chocolates, wine or cigarettes and going regularly to the gym, but if logic were all it took we'd still be on the straight and narrow in June.
Add in a personal health scare to the equation however and suddenly people are far more likely to change. Fear in this case, or any emotion in general, are powerful drivers.
Using this mechanism (without the scary stuff!) is the big idea behind Emotional Impact.
Moving people to change
Whilst Power Train programmes and events are fully grounded in logic, the combination of Total Reality and ActNatural exert a powerful appeal to the emotions.
Presented by our Training and Actor Consultants, they hold up a mirror of the workplace and themselves to those taking part. 'Realisation', 'surprise', 'amazement', 'anger', even 'horror', are often expressed by participants during the events.
Training has never been as compelling, because when emotions are involved, change happens.
